Toothpaste, but better

Fresh breath, healthy teeth and a whiter smile. Without the throwaway plastic.

Now with a free gift with every purchase!

Excellent

The UK's top-rated toothpaste

Excellent

The UK's top-rated toothpaste

300 million toothpaste tubes end up in UK landfill every year...

Let's change that.

We think it leaves a bad taste when you use a toothpaste for a month, but the packaging ends up in landfill for a lifetime.

That’s why we create the UK’s first refillable toothpaste. It works just as well as your supermarket brand, without the nasty kick in the teeth for the environment.

300 million toothpaste tubes end up in UK landfill every year...

Let's change that.

✔ Dentist-approved triple-action whitening

✔ Easy refill system that ditches plastic tubes

✔ Metal & glass bottle that lasts a lifetime


✔ Packaging that looks good in your bathroom

Get Started

Formulated with Dental Experts

Gum & Cavity Protection

Triple-action whitening

Natural mint flavour

Fluoride protection

Just £4.33 per month

Loved by dentists

As featured in the British Dental Journal

“The recommended levels of fluoride for adult teeth and an effective triple-action whitening formula!"

- Dr Hannah Burrow BDS

Thousands of happy customers have made the switch

Excellent

The UK's top-rated toothpaste

Just as good as the big brands!

I was worried that it wouldn't work as well as the Colgate that I use, but after one week my teeth feel cleaner than ever! It seems to really get the grub out from behind your teeth, I'm so happy!

By Cath D

Love the bottle and the flavour

Great! I love the soft minty flavour of the toothpaste, it doesn't burn like some supermarket ones do. Just feels nice and gentle! And wow, the bottle looks amazing in my bathroom. It takes a few pumps when you first get it, but after that just one pump is perfect for what you need on your brush!

By Liz Wilson

I'm so happy someone is doing this!

I hate how much plastic I throw away and there just hasn't been a solution for toothpaste tubes! I tried tabs but didn't like them, but this is so amazing. The same normal toothpaste clean and feel, with a lovely bottle that looks great in my bathroom

By Mary Emery

I made the switch from a leading brand…

I made the switch from a leading brand of toothpaste so I had my doubts as to whether I would like it. But because I’m making a conscious effort this year to make some personal changes to the way I shop and recycle I went for it and I love it! Not only does it taste lush but my sink no longer gets in a mess and I’m doing my share to save the planet! Win win!

By Rebecca Townsley

How it works

Pair your lifetime bottle with letterbox-friendly refills

1

Buy our lifetime toothpaste bottle once

Once it’s yours, it’s yours for life! No more wasted plastic.

2

Receive plastic-saving refills on your schedule

Save 20% with a refill plan. Pause, cancel or amend your plan at any time.

There's a better way...

Choose your plan to get started

Select a flexible ongoing plan or a single one time purchase. Both come with a free gift from us.

REFILL PLAN – BEST VALUE

Natural Mint Toothpaste

£14.99

£18.99

Refillable Bottle (70ml)

Pre-filled with toothpaste

£14.99

£18.99

Bamboo Toothbrush

FREE

£7.99

SAVE 20% today and on future refills

Save 20% on future refills

FREE bamboo toothbrush gift

FREE shipping today

Flexible plan, pause or cancel anytime

30 day money back guarantee

How it works

Refillable Bottle (70ml)
Pre-filled with toothpaste

£18.99

200ml Refill Pouch

£16.49

Bamboo Toothbrush

FREE

£7.99

Bamboo toothbrush

FREE

£6.99

One time purchase

FREE bamboo toothbrush gift

FREE shipping today

If you love it, come back and start a plan

How it works

How do we compare?

When tested against other major brands

Life
Supplies

Refillable

Reduces Plastic

Sleek Design

No Mess

Traditional
Toothpaste

Refillable

Reduces Plastic

Sleek Design

No Mess

Got questions?

We’ve got answers

A big impact

From a small team

We created Life Supplies because we were fed up. Fed up with the amount of single-use plastic created by supermarket toothpaste tubes and other products.

We realised there was a better way. What if you had one bottle that you refilled over and over? What if the ingredients used were kind to you and the planet, and the bottle looked amazing on your bathroom cabinet?


Well, that's Life Supplies...