Glycerin, Aqua, Hydrated Silica, Sodium Coco-Sulfate, Pentasodium Triphosphate, PVP, Papain, Mentha Arvensis Leaf Oil, Mentha Piperita Oil, Cellulose Gum, Menthol, Sodium Fluoride, Sodium Saccharin, Cetylpyridinium Chloride, Ci 77891, Limonene
Your first delivery
Plant-based formulations in lifetime bottles
WHAT YOU GET
We’ll fill your lifetime bottles with a one month supply of plant-based formula, then deliver it to your door. Switching to our refill system cuts your plastic waste by up to 98%.
WHAT YOU DO
Pull the plug on bathroom plastics
Our lifetime bottles are designed to look good in your bathroom, not on a supermarket shelf. No more bathroom plastic, no more running to the shop.
Get refills delivered to your door
WHAT YOU GET
Refills in recycled pouches
We deliver your refills in a handy refill pouch, made from recycled plastic and perfectly sized to be tucked away in between refills. Each pouch contains multiple refills that last for months, meaning fewer deliveries and no more emergency trips to the shops!
WHAT YOU DO
Refill when running low
When your refills arrive, refill your bottle as and when needed and keep your pouch somewhere safe in between. Once you’ve worked your way through 2-3 pouches, fold them up and use the free-post returns envelope to send them back to us – we’ll take care of the rest!
Put the squeeze on single-use toothpaste
300 million toothpaste tubes end up in Britain’s landfills every year. We’ve created the UK’s first refillable toothpaste, so you can start to change that.
Developed with dental experts
Formulated alongside a leading UK dental lab, with ingredients that are clinically proven to combat cavities and protect gums. Better for the planet, even better for your teeth.
All-natural mint flavour
Our pure peppermint essential oil gives a fresh taste, without the burning feeling you get with some toothpastes. Peppermint oil is naturally antibacterial, so it does good and tastes good.
Get whiter teeth, naturally
Our toothpaste contains a powerful papaya enzyme that dissolves stains and naturally whitens your teeth. It still tastes like peppermint, but it’s powered by papaya.
Buy once, refill forever
Replace: upgrade to a lifetime pump dispenser filled with plant-powered formula
Refill: get refill pouches delivered to your door, on a rhythm that suits you
Repeat: by switching to refillable toothpaste, you’ll save 12 plastic tubes from landfill every year