Become a Dental Partner

Get free samples. Share with your patients. Earn passive income.

Let’s redefine oral care — together.

The world’s first zero-waste toothpaste is here — now we need the UK’s most forward-thinking dentists to lead the revolution.

At Life Supplies, we haven’t just improved toothpaste. We’ve reimagined it — endlessly refillable, clinically advanced, and crafted for the next generation. We’ve stripped out what doesn’t belong, refined what does, and created a formula that delivers for your patients and the planet.

Become a dental partner today and get started with your free samples.

Become a partner

Clean performance

Zero waste

The most complete clean toothpaste on the market.

Formulated by ex-Haleon chemists, our toothpaste delivers best-in-class performance, cleaner ingredients and uncompromising efficacy.

Dual-action remineralisation

Biomimetic hydroxyapatite and fluoride work to repair enamel and protect against cavities — a proven, dual-action defence. While others drop fluoride to chase trends, we’ve enhanced it.

Enamel-first whitening

Natural stain removal from papain enzymes. Advanced polishing from ultra-fine hydrated silica. An enamel-first RDA. This is gentle but effective whitening, for brighter smiles without erosion.

Clean without compromise

Patients want cleaner ingredients. We deliver — without sacrificing results. No SLS, no titanium dioxide, no unnecessary additives. Just science-backed oral care that protects for the long term.

“With Life Supplies, your patients get the best of both worlds — a cleaner, more natural formula that still delivers long-term protection and dentist-approved performance.”

Majedeh Mazraei
Formulation Chemist at Life Supplies

Why join us?

Help shape the future of oral care

We’re building a bold new standard — and we’re inviting pioneering dental partners to lead the way:

- Get free samples for your practice – no strings attached

- Be spotlighted as a progressive, sustainability-led clinic

- Offer added value with your own exclusive patient discount code

- Earn passive income on every patient order – no stock, no hassle

- Play a direct role in shaping the next generation of oral care

This isn’t just another product. It’s a chance to be part of real change.

Not your average supermarket toothpaste.

Elevated oral care without the unnecessary additives and plastic waste.

SUPERMARKET
TOOTHPASTE

Dentist approved

Fluoride protection

SLS free

No artificial colours

No fake fillers

Refillable

No single use plastic

MEET THE TEAM

We're on a mission to reimagine how people care for their smiles.

Our team includes pioneering dentists, top formulation chemists and successful startup founders. Together, we've created the world's first zero-waste toothpaste. And that's just the start.

Become a Dental Partner

JAMES MISHREKI, FOUNDER & CEO

Majedeh Mazraei, Lead Formulator

Dr Victoria Sampson, Advisor & Ambassador

Dr Surina Sehgal, Advisor & Ambassador

FAQs

Does the toothpaste contain fluoride?

Who is the toothpaste designed for?

Our formulation is ideal for adult patients looking for effective, everyday protection — especially those who want best-in-class performance, cleaner ingredients and enamel-safe whitening.

We’ll also soon be releasing a formula for patients with sensitivity concerns. As a Dental Partner, you'll get early access to these samples and future formulations before we release them.

Is the packaging really zero-waste?

Yes. Our customers receive a refillable metal and glass bottle and 100% compostable refill packs. They simply decant the paste into the bottle — zero waste or plastic tubes.

Once empty, the refill packs are designed to decompose in a food waste bin or garden compost heap. If neither is an option, they can still go in a regular bin and will break down safely without leaving any microplastics behind.

What are the samples like?

Our samples come in 100% recyclable aluminium tubes. The mini 20ml tubes are the perfect size for handing out to patients for them to try. If they like it, they can get a discount when they purchase our refillable bottle and zero-waste refills with your exclusive referral code.