New Customer Free Gift (£16.99)
Excellent
900+ reviews
The last toothpaste you'll ever buy.
Switch today and refill forever.
Refillable metal & glass pump. Bye, ugly plastic tubes.
Expertly crafted. All day fresh & dentist-clean feel.
Limited time free gift. Get our best-selling refillable antiperspirant for your perfect morning routine.
THE UK'S FIRST REFILLABLE TOOTHPASTE
Refillable for life
Vegan & cruelty-free
Fresh mint & whitening
Minimalist bottle design
Dentist approved formula
Convenient refills delivered
FEATURED
NEW CUSTOMER OFFER
Refillable Toothpaste
Starter Kit + Free Gift
Upgrade to our award-winning toothpaste today and get a free antiperspirant to complete your planet-friendly morning routine.
Excellent
Loved by 75,000 customers
What's in the box:
1x metal & glass refillable pump.
Buy once, refill forever.
£18.99
£14.99
1x 200ml (3 months) refill pouch.
No more single-use tubes.
£16.50
£12.99
1x refillable antiperspirant (FREE).
Complete the perfect morning routine.
£16.99
£0.00
Save 12 plastic tubes every year with our sustainable refills
£51.98
Save £24
How it works
WHAT SETS US APART
Everything you need in a toothpaste, without the bits you don't
We worked alongside a leading UK dental lab, with ingredients that are clinically proven to be good for you and better for the planet.
What are the ingredients?
Glycerin, Aqua, Hydrated Silica, Sodium Coco-Sulfate, Pentasodium Triphosphate, PVP, Papain, Mentha Arvensis Leaf Oil, Mentha Piperita Oil, Cellulose Gum, Menthol, Sodium Fluoride, Sodium Saccharin, Cetylpyridinium Chloride, Ci 77891, Limonene
‘The recommended levels
of fluoride for adult teeth and an effective triple-action whitening formula!”
Dr Hannah Burrow,
Dentist
"The UK sends 300 million toothpaste tubes to landfill each year, but one British start-up is on a mission to change that."
British Dental Journal
HOW IT WORKS
Elegant simplicity
intelligent design
The last toothpaste tube you'll ever buy
Truly designed for life. Your refillable pump bottle is made from reinforced glass and stainless steel.
Smart refill system
Conveniently delivered. Each refill fits through your letterbox and contains about 3 months worth of toothpaste.
Excellent
Rated 4.8 out of 5 based on
866 reviews
Just as good as the big brands!
I was worried that it wouldn't work as well as the Colgate that I use, but after one week my teeth feel cleaner than ever! It seems to really get the grub out from behind your teeth, I'm so happy!
By Cath D
Love the bottle and the flavour
Great! I love the minty flavour, it doesn't burn like some supermarket ones do. Just feels nice and gentle! And wow, the bottle looks amazing in my bathroom!
By Liz Wilson
I'm so happy someone is doing this!
I hate how much plastic I throw away and there just hasn't been a solution for toothpaste tubes! I tried tabs but didn't like them, but this is so amazing. The same normal toothpaste clean and feel, with a lovely bottle that looks great in my bathroom
By Mary Emery
A 21st century routine
Sustainable Toothpaste Has Landed.
Refillable for life
Elevate your daily routine with our reinforced glass & metal bottles that look and feel great
Dentist approved
whitening formula
Gum & cavity protection, minty fresh taste and all natural whitening formula to leave teeth gleaming
Say no to plastic
Reduce plastic waste by 75% with our cost-effective refills that make daily brushing guilt-free
FAQs
How much will it cost me to refill?
Refills are £4.33 per month, billed every 3 months. You'll receive 200ml in every refill pouch.
What are the ingredients?
Glycerin, Aqua, Hydrated Silica, Sodium Coco-Sulfate, Pentasodium Triphosphate, PVP, Papain, Mentha Arvensis Leaf Oil, Mentha Piperita Oil, Cellulose Gum, Menthol, Sodium Fluoride, Sodium Saccharin, Cetylpyridinium Chloride, Ci 77891, Limonene
Is it vegan and cruelty free?
Absolutely! As with all of our Life Supplies products, we're proudly vegan and cruelty-free
Does it contain fluoride?
Yes, our toothpaste contains fluoride at dentist-recommended levels of 1450 ppm. Fluoride is a vital ingredient for protecting and strengthening the enamel, so you can be assured of maximum protection.
Is it suitable for sensitive teeth?
Our formula is formulated to be naturally gentle to gums and teeth. That said, this is not a dedicated sensitive teeth toothpaste. If you require a specialist sensitive teeth toothpaste, we probably won't be the one for you.
What happens to the refill pouches?
Only 10% of plastic that gets put into the recycling system actually gets recycled. We can do our bit by taking our refill pouches directly to dedicated recycling centres to ensure that 100% of ours does indeed get recycled. Use the free-returns envelope to send us your empty pouch, and we'll take care of the rest.
What's the flavour like?
Made with a unique blend of natural, minty essentials oils, the flavour is designed to leave a cooling fresh taste whilst being gentle on your gums.
NEW CUSTOMER OFFER
Refillable Toothpaste
Starter Kit + Free Gift
Upgrade to our award-winning toothpaste today and get a free antiperspirant to complete your planet-friendly morning routine.
Excellent
Loved by 75,000 customers
What's in the box:
1x metal & glass refillable pump.
Buy once, refill forever.
£18.99
£14.99
1x 200ml (3 months) refill pouch.
No more single-use tubes.
£16.50
£12.99
1x refillable antiperspirant (FREE).
Complete the perfect morning routine.
£16.99
£0.00
Save 12 plastic tubes every year with our sustainable refills
ADD TO BASKET - £27.98
£51.98
Save £24
How it works
New Customer Free Gift (£16.99)
The last toothpaste you'll ever buy. Switch today and refill forever.
Refillable metal & glass pump. Bye, ugly plastic tubes.
Expertly crafted. All day fresh & dentist-clean feel.
Limited time free gift. Get our best-selling refillable antiperspirant for your perfect morning routine.
Refillable for life
Vegan & cruelty-free
Fresh mint & whitening
Minimalist bottle design
Dentist approved formula
Convenient refills delivered
Excellent
866 reviews on
New Customer Offer: Free Gift Starter Kit
Excellent
Loved by 75,000 customers
Refillable toothpaste Starter Kit
Upgrade to our award-winning toothpaste today and get a free antiperspirant to complete your planet-friendly morning routine.
What's in the box:
1x metal & glass refillable pump. Buy once, refill forever.
£18.99
£14.99
1x 200ml (3 months) refill pouch. No more single-use tubes.
£16.50
£12.99
1x refillable antiperspirant (FREE).
Complete the perfect morning routine.
£16.99
£0.00
Save 12 plastic tubes every year with our sustainable refills
Was £51.98
Save £24
How it works
WHAT SETS US APART
Toothpaste that feels good made naturally
We worked alongside a leading UK dental lab, with ingredients that are clinically proven to be good for you and better for the planet.
Patented whitening
Keep your teeth bright and white with our patented smooth feeling formula
Stain removing
Works hard at keeping your teeth stain-free without nasty chemicals
All-day fresh
A minty-fresh flavour that lasts without any chemical sting
Irritation free
No artificial gritty texture and naturally fights bacteria
What are the ingredients?
Glycerin, Aqua, Hydrated Silica, Sodium Coco-Sulfate, Pentasodium Triphosphate, PVP, Papain, Mentha Arvensis Leaf Oil, Mentha Piperita Oil, Cellulose Gum, Menthol, Sodium Fluoride, Sodium Saccharin, Cetylpyridinium Chloride, Ci 77891, Limonene
'"The recommended levels of fluoride for adult teeth and an effective triple-action whitening formula!”
Dr Hannah Burrow,
Dentist
"The UK sends 300 million toothpaste tubes to landfill each year, but one British start-up is on a mission to change that."
British Dental Journal
HOW IT WORKS
Elegant simplicity, intelligent design
The last toothpaste tube you'll ever buy
Clean teeth, clean lines
Sculpted by top product designers, our refillable bottle suits any bathroom
Designed for life
Built from stainless steel & reinforced glass, with a clever lock for easy travel
Smart refill system
Fuss-free refills
Get eco-friendly refills through your letterbox, right when you need them
Dentist-approved whitening
With fluoride for protection & natural whitening from papaya enzymes
Excellent
Rated 4.8 out of 5 based on
866 reviews
Just as good as the big brands!
I was worried that it wouldn't work as well as the Colgate that I use, but after one week my teeth feel cleaner than ever! It seems to really get the grub out from behind your teeth, I'm so happy!
By Cath D
Love the bottle and the flavour
Great! I love the minty flavour, it doesn't burn like some supermarket ones do. Just feels nice and gentle! And wow, the bottle looks amazing in my bathroom!
By Liz Wilson
I'm so happy someone is doing this!
I hate how much plastic I throw away and there just hasn't been a solution for toothpaste tubes! I tried tabs but didn't like them, but this is so amazing. The same normal toothpaste clean and feel, with a lovely bottle that looks great in my bathroom
By Mary Emery
Sustainable Toothpaste Has Landed.
Refillable for life
Elevate your daily routine with our reinforced glass & metal bottles that look and feel great
Dentist approved
whitening formula
Gum & cavity protection, minty fresh taste and all natural whitening formula to leave teeth gleaming
Say no to plastic
Reduce plastic waste by 75% with our cost-effective refills that make daily brushing guilt-free
FAQs
How much will it cost me to refill?
Refills are £4.33 per month, billed every 3 months. You'll receive 200ml in every refill pouch.
What are the ingredients?
Glycerin, Aqua, Hydrated Silica, Sodium Coco-Sulfate, Pentasodium Triphosphate, PVP, Papain, Mentha Arvensis Leaf Oil, Mentha Piperita Oil, Cellulose Gum, Menthol, Sodium Fluoride, Sodium Saccharin, Cetylpyridinium Chloride, Ci 77891, Limonene
Is it vegan and cruelty free?
Absolutely! As with all of our Life Supplies products, we're proudly vegan and cruelty-free
Does it contain fluoride?
Yes, our toothpaste contains fluoride at dentist-recommended levels of 1450 ppm. Fluoride is a vital ingredient for protecting and strengthening the enamel, so you can be assured of maximum protection.
Is it suitable for sensitive teeth?
Our formula is formulated to be naturally gentle to gums and teeth. That said, this is not a dedicated sensitive teeth toothpaste. If you require a specialist sensitive teeth toothpaste, we probably won't be the one for you.
What happens to the refill pouches?
Only 10% of plastic that gets put into the recycling system actually gets recycled. We can do our bit by taking our refill pouches directly to dedicated recycling centres to ensure that 100% of ours does indeed get recycled. Use the free-returns envelope to send us your empty pouch, and we'll take care of the rest.
What's the flavour like?
Made with a unique blend of natural, minty essentials oils, the flavour is designed to leave a cooling fresh taste whilst being gentle on your gums.
New Customer Offer: Free Gift Starter Kit
Excellent
Loved by 75,000 customers
Refillable toothpaste Starter Kit
Upgrade to our award-winning toothpaste today and get a free antiperspirant to complete your planet-friendly morning routine.
What's in the box:
1x metal & glass refillable pump. Buy once, refill forever.
£18.99
£14.99
1x 200ml (3 months) refill pouch. No more single-use tubes.
£16.50
£12.99
1x refillable antiperspirant (FREE).
Complete the perfect morning routine.
£16.50
£0.00
Save 12 plastic tubes every year with our sustainable refills
Was £51.98
Save £24
How it works
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